Uptime monitoring for your conversion tracking

Know the second your conversion tracking breaks.

Pixels break silently while your campaigns keep spending on bad data. PixelWatch reconciles what Meta and Google report against the real orders in your store, and alerts you the moment they stop agreeing.

Read-only · connects to Meta, Google, GA4 & Shopify · free to join, no card
Tracking health  6 accounts monitoring
KCKallio CoffeeOK
HGHarbour GoodsBROKEN
TBTofino BikesOK
JCJune & CoOK
Harbour Goods · Meta vs orders
real ordersMeta reported
0%gap → pixel stopped firing
Slack alert sent
#ad-ops · 2h ago
5 of 6 reconciled
checked 4m ago
Connects read-only to
Meta Ads·Google Ads·GA4·Shopify·WooCommerce·Slack·Meta Ads·Google Ads·GA4·Shopify·WooCommerce·Slack·

PixelWatch is a monitoring service for ad agencies. It continuously checks that every client's conversion tracking is still counting sales, and the instant a pixel silently breaks it pings you with which account, which pixel, and how bad, before your client ever notices.

The silent budget leak

Tracking breaks quietly.
Your budget doesn't.

A deploy ships, a consent banner updates, a tag gets renamed, and from that moment your campaigns optimize toward the wrong people. Here's how one broken pixel plays out.

DAY 0

Something changes

A deploy, consent update, or renamed tag silently stops the pixel firing purchases. No error.

DAYS 1–3

The algorithm drifts

With fewer conversions reported, the platform confidently shifts budget toward worse audiences.

WEEK 2+

ROAS "looks weird"

You notice the numbers are off, but can't tell if it's the market, the creative, or the tracking.

THE BILL

Weeks of spend, gone

Budget burned, learning phase poisoned, and an awkward call with the client about why.

The cruel part: the dashboard you'd check to catch this is fed by the broken pixel, so it reads perfectly fine. The loss hides inside the very number you trust most.

What it actually checks

Three numbers that should always agree.

Your ad platform, your store, and GA4 each count conversions. Healthy, they move together. When a pixel breaks they diverge, and that gap is the earliest, most reliable signal something's wrong.

PixelWatch learns each account's normal range and only flags a real break, never the everyday noise that trains you to ignore alerts.

Meta reportedpurchases · 24h
41
Shopify recordedpaid orders · 24h
312
GA4 sawpurchase events · 24h
305
pixel stopped firing
0% gap
All your accounts, one board

Built to catch the break before it costs you.

Every account, one glance

See the live tracking health of every client account on one board. Green when reconciled, red the second it isn't.

KCKallio CoffeeOK
HGHarbour GoodsBROKEN
TBTofino BikesOK

Divergence detection

We watch platform-reported conversions against real orders and flag the moment they split apart.

Reconciling, 24/7

Always checking. You never have to remember to.

Alerts where you work

Harbour Goods · pixel down
87% gap vs orders

Incident history

Every break, logged and client-ready.

Read-only & safe

never touches campaigns

Nothing to install on the client's site.

How it works

Connect once. Get the alert before your client does.

01

Connect your accounts

Link your ad platforms, store, and GA4, all read-only. Add every client account in minutes. Nothing to install.

02

We reconcile, around the clock

PixelWatch cross-checks platform conversions against real orders and GA4, and learns each account's baseline.

03

You hear about it first

The instant numbers diverge, a Slack or email alert names the account, the pixel, and how big the gap is.

Pricing

Less than one day of mis-spent budget.

A single broken pixel can quietly waste more in two weeks than PixelWatch costs all year. Priced per agency, and founding members lock these rates at 50% off for life.

Starter
$39/mo
up to 3 ad accounts
  • Conversion reconciliation
  • Slack & email alerts
  • Daily health digest
Get early access
Most popular
Agency
$99/mo
up to 10 client accounts
  • Everything in Starter
  • Per-client alert routing
  • Incident history & reports
  • Client-ready status page
Get early access
Scale
$249/mo
up to 30 client accounts
  • Everything in Agency
  • Priority anomaly detection
  • Team seats
Get early access
Why we built it

We run client ad accounts ourselves, and we've watched a silently broken pixel burn budget for days while every dashboard looked perfectly fine. PixelWatch is the alarm we wish we'd had.

— the PixelWatch team

Lock founding pricing. 50% off, for life.

We're onboarding a small first group of agencies and media buyers to shape PixelWatch before launch.

+ half price on any plan, locked forever
+ a direct line to the roadmap, so we build what you need first
+ when we launch publicly, this price is gone
Join the waitlist
be first in when we open the doors
or lock your spot now
Reserve founding price · $20 refundable refundable in one click · credited to month one · read-only, we never touch your campaigns

Straight answers.

How is this different from my analytics dashboard?

Dashboards show you numbers. They don't watch them. PixelWatch's one job is to notice when those numbers stop making sense and tell you. You shouldn't have to remember to check.

What does it actually check?

It reconciles platform-reported conversions (Meta, Google) against your real backend orders and GA4. When they diverge beyond an account's normal range, that's almost always broken tracking, and you hear about it the same day instead of the same quarter.

Do you need write access to my accounts?

No. Read-only connections only. PixelWatch never touches your campaigns, budgets, or store, and there's nothing to install on the client's site.

Won't it just spam me with false alarms?

It learns each account's baseline first and only fires on a real divergence, the kind that costs money. The fastest way to get an alert ignored is to send ten that don't matter, so we don't.

When does it launch?

We're validating with founding members now and building alongside them. Join the waitlist or reserve your spot and you'll be first in, at 50% off for life.